It's only a mystery because our energy, focus, and money is being misdirected, and has been for way too long. And there is a strong consensus within the media, on YouTube, and in podcasts that, intentionally or not, KEEPS the focus going in the wrong direction. Need proof of that? 1,400 threads just in the General Forum alone, and that's only counting BFF 2.0. I'll hold my tongue to see if anyone has a suggestion for cracking this mystery wide open. It can be done.